THRIVOR – video

This is the best video I’ve seen in a long time. It’s not mountain biking but it’s still cycling and the story and the metaphors in this universal.

A powerful half-hour film documenting one man’s experience of his body at war with itself.

Founded in Australia by cyclist and former cancer patient Justin McLean, thrivor is a non-profit organisation that acts as an advocate for the needs of cancer patients, their families and carers around the world. To help promote awareness of thrivor’s work, Rapha has produced the thrivor cap, recently modelled by Team Sky’s Richie Porte at the Tour Down Under. All profits will go directly to thrivor, so if you would like to show your support, this limited edition cap is now available.

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